Over 30 Years of IT History & E-Commerce Vision | HQ GmbH
As an owner-managed agency, we have been supporting companies from Thuringia, the DACH region and across Europe in their digital transformation for more than 30 years. According to the BVDW, HQ GmbH is one of Germany’s 100 largest owner-managed digital agencies – from highly available cluster systems to modern AI-supported e-commerce solutions.
Grand Prix for Small and Medium-Sized Enterprises 2026: HQ GmbH Reaches the Jury List (Success Level 2) Another nomination and an outstanding interim success for our team! HQ GmbH is officially on the prestigious jury list (Success Level 2) for the “Grand Prix for Small and Medium-Sized Enterprises 2026.” This…Read More
In this year, HQ GmbH sets new standards by merging e-commerce and artificial intelligence. The focus is on the development of native AI e-commerce apps and generative AI integrations that go far beyond simple workflow automation. Through the implementation of predictive commerce and intelligent interface solutions (API-first), HQ GmbH enables…Read More
Concept and core development of the marketplace system. The aim was to use the Shopware 6 API in such a way that third-party providers (vendors) can seamlessly integrate their products into an existing shop without the operator losing control over its branding. HQ GmbH now offers a fully integrated platform…Read More
Expansion into Spain (HQ Ecommerce SLU) – Comprehensive Shop Management in the DACH Region & Spain The internationalization of the HQ Group reaches a new milestone in 2025: With the founding of HQ Ecommerce SLU we establish a permanent physical presence in Southern Europe. From our location in Mallorca, we…Read More
The 2025 iBusiness/BVDW Ranking By moving up to 85th place in the ranking of owner-managed agencies, HQ GmbH positions itself in the top third of Germany’s most important digital agencies. The ranking, which is based solely on pure service revenues, confirms our position as a leading e-commerce agency – with…Read More
Quality Over Quantity HQ GmbH climbs to 98th place in the BVDW ranking. A key driver is our role as a specialized Shopware agency, delivering highly complex platform solutions from Thuringia for the entire DACH region – based purely on technical value creation.
Genuine Consulting Expertise in the Top 100 A milestone: With 99th place, HQ GmbH officially moves into the Top 100 owner-managed full-service agencies. Since we report exclusively fee revenues from consulting and development, this ranking reflects the true strength of our Thuringian team of experts in the DACH region.
2022 – Joining the Top Elite of Owner-Managed Agencies HQ GmbH strengthens its position in the German digital market. In the prestigious iBusiness / BVDW ranking, we rank 103rd. Particularly noteworthy: Our ranking is based purely on service revenues without media spending being included, which underlines our extensive expertise in…Read More
The Era of API-Based Solutions & B2B Platforms During this period, HQ GmbH increasingly specialized in API development (API-first) and complex custom logic within the Shopware ecosystem. The focus shifted from traditional online shops to fully integrated B2B e-commerce platform solutions. As a certified partner based in Thuringia, HQ GmbH…Read More
Between 2016 and 2020, HQ GmbH focused on the development of enterprise hosting solutions and the implementation of complex B2B e-commerce projects. This period was characterized by the integration of modern frontend technologies, migration to cloud infrastructures, and supporting customers in their digital transformation during the pandemic.
Greiz District Training Portal Optimized for Mobile Devices Long-Term Cooperation with Public-Sector Clients Continued As early as 2013, HQ GmbH developed the regional training portal “Dein Ausbildungsportal” on behalf of the Greiz District. The project was created in cooperation with the Greiz District Administration, the Chamber of Industry and Commerce…Read More
Mathias Goldhan as a Panelist at the 2019 Business Day of the Greiz District Participation in the Panel Discussion “Companies/Entrepreneurs Communicate” As part of the 9th Business Day of the Greiz Region on November 6, 2019, Mathias Goldhan, Managing Director of HQ GmbH, participated as a panelist in the workshop…Read More
HQ GmbH develops the smart OnSite technology converify.de. The intelligent technology detects when a visitor is inactive or is about to leave the site without converting. The particular challenge of this project was to create a solution that, unlike the existing technologies on the market, allows customized solutions for increasing…Read More
Another milestone in our company’s history. We now rent out, operate, and maintain 200 servers for our customers.
Public-Sector Client Places Its Trust in HQ GmbH: Reference Project “Dein Ausbildungsportal” for the Greiz District With the Greiz District, HQ GmbH implemented its first project for a public-sector client. A feasibility analysis for a regional vocational training portal was followed by the commission to technically develop the platform –…Read More
Due to our professional performance on the previous project, we were commissioned by the Greiz District Administration to develop a vocational training portal using our search solutions. In this process, the websites of the participating partners are crawled by our search solution, and the results are centrally consolidated and displayed…Read More
Due to continued growth, it became necessary to build a parking lot for the numerous new employees. At the same time, the entrance area with its leaded glass windows and the listed doors were professionally restored by a conservator in accordance with historic preservation requirements. This further highlights the intended…Read More
The expansion of the office space was not long in coming. Due to the continued strong development and the resulting increase in staff, we had to expand our office space to 240 sqm as a first step.
Due to continued growth, HQ Professional Services GmbH was founded, which will focus primarily on business with major customers and corporate clients. HQ Professional Services GmbH is located in the same building, allowing both companies to benefit from each other’s experience and thereby provide even better service to their customers.
Due to market developments, a trading platform for online advertising was developed in parallel with the ad serving system, enabling high-speed auctions between advertisers and publishers. We were able to secure schaltplatz.de as a pilot customer, which actively supported our development with its expertise in online marketing. Within just 3…Read More
The foundations for further growth were laid. As there was not enough space in the office in Jena, a suitable property for new offices was sought. A suitable location was found in Auma-Weidatal, in an old Art Nouveau villa. The building was completely renovated in accordance with historic preservation requirements,…Read More
Due to the continued strong growth, HQ GmbH was founded.
Start of the development of an ad server system with the aim of offering affordable ad server technology at the highest technical level for small and medium-sized enterprises.
From Hosting Provider to High-End Software Architect A decisive milestone in our company’s history: We no longer provided our customers with high-performance servers alone, but began developing complex custom software and carrying out in-depth optimization of underperforming third-party code. This step laid the foundation for our present-day expertise in code…Read More
2002: Pioneering Work in E-Commerce & High-Performance Hosting We began actively working in the development of shop systems and e-commerce software. Initially, we distributed, installed, and operated the php-auction.org platform and secured the exclusive rights to the licensed versions as the sole distributor in Germany. In doing so, we were…Read More
2001 – Early Internet Infrastructure and Digital Business Models As early as the beginning of the 2000s, our focus was on developing and operating web-based business models. At a time when the commercial use of the internet was still largely shaped by custom development and proprietary infrastructure, we supported companies…Read More
Due to increasing demand, web and server hosting was also added to the range of services.
Founded as a sole proprietorship in Frankfurt/Main. The main focus was on the hardware sector, including the custom assembly of PCs and the sale of accessories and office electronics.